Advanced
Error loading page.
Try refreshing the page. If that doesn't work, there may be a network issue, and you can use our self test page to see what's preventing the page from loading.
Learn more about possible network issues or contact support for more help.
Title details for The Practical Drucker by William A. Cohen - Available

The Practical Drucker

Applying the Wisdom of the World's Greatest Management Thinker

by William A. Cohen
Sean Pratt
Audiobook
1 of 1 copy available
Borrow Listen to a sample Listen to a sample
1 of 1 copy available
Business gurus come and go. But not Peter Drucker, who remains a towering figure, widely regarded to be the father of modern management and the world's most influential business thinker.
Drucker's uncanny ability to codify management practices and predict future trends has ensured his lasting impact. His dozens of books include the landmark Concept of the Corporation and The Effective Executive, which remains a bestseller decades after its first appearance.
Drucker aimed high to illuminate the big picture of organizations, their people, and the global forces affecting them. As such, his focus on the "what to do" eclipsed the "how to do it" that managers and executives crave. Yet crystalline insights into "how" were always there.
Scattered throughout his massive oeuvre are solutions to recurring problems and answers to perplexing questions. The Practical Drucker culls 40 of the most important how-to lessons, each interpreted for today's business challenges and illustrated with fascinating stories and examples. Discover what Drucker had to say about how to:
  • Engage your workforce in four essential steps
  • Use the 80/20 rule to improve performance and cut costs
  • Stay ahead of the competition by actively anticipating change
  • Build synergy between marketing and selling
  • Find the just-right price for your product or service
  • Conduct useful marketing research, and toss out irrelevant data
  • Embrace profitability, while avoiding the dangers of profit maximization
  • Make a business case for acting in socially responsible ways
  • Make the single most important leadership decision
  • And much more
    As a student, scholar, and longtime friend of Peter Drucker, author William A. Cohen is uniquely positioned to illuminate these timeless teachings of the management master, which resonate today with as much force and relevance as when they were first articulated.

    • Creators

    • Publisher

    • Release date

      December 1, 2013

    • Formats

      • OverDrive Listen audiobook

        • ISBN: 9781469058078
        • File size: 238613 KB
        • Duration: 08:17:06

    • Languages

      • English

    • Reviews

      • Publisher's Weekly

        November 25, 2013
        Cohen (Heroic Leadership), president of the Institute of Leader Arts, presents 40 lessons based on the ideas of management guru Peter Drucker, his former professor. Though Drucker has already covered this ground in several books, here Cohen promises to provide a sense of the "how" rather than the "what" concerning Drucker's innovative business practices. Despite the inclusion of practical chapters on subjects such as "Fear of Job Loss" and "How to Avoid Failure," these are exceptions and not the rule. Instead, we primarily find practical examples, stories, and anecdotes relating to chapter themes. It is in the included success stories of IBM, Enron, and others, that we find discussions of how these companies overcame challenges. Cohen also discusses social responsibility, moral integrity, and business ethics, but the latter discussion reads tersely and might raise more questions and objections than intended. Overall, though there are wonderful nuggets, Cohen doesn't quite succeed in producing a "how-to-do-it" book, offering instead a "how-it-has-been-done" book.

    Formats

    • OverDrive Listen audiobook

    subjects

    Languages

    • English

    Loading
    Check out what's being checked out right now